Hey, No Press is Bad Press, Right?
Social media offers a unique outlet for brands to engage consumers with humor, topical pop culture references, and cheeky or light-hearted quips. But often we see these attempts ignite more negative backlash than the desired or expected positive engagement – where should brands draw the […]
The Perfect Pitch – Have We Seen It Before?
Us gals at DLC are always looking for tips and tricks to learn from our PR pro peers, which is why we were so excited to see this article in the Bulldog Reporter’s Daily Dog blog, “PR Pros Who Rock: Five Pitches That Landed Major Ink.” […]
Royal Baby Media Hype: Are We All Still On The Bandwagon?
Why does the U.S. care so much about the royal baby? I don’t even think people would be as excited if Michelle Obama had a baby! Is it just because it’s a royal family – it’s exotic and exciting to us? We don’t really pay […]
Google Glass In The Kitchen: Adventures in wearable technology
I, with the rest of the Coupons.com team, was excited to learn that they were creating a Google Glass app for KitchMe, a cooking and meal planning website that the company purchased in 2012. We all were even more excited to learn that we could […]